Demand & Inventory Planning for Consumer Goods
Plan across products, channels and promotions to protect availability and cut excess stock. Planamind connects the forecast to inventory, promotions and gross profit, so S&OP plans turn into action.
What makes consumer goods planning hard.
New launches, seasonality, promotions and channel shifts make consumer goods planning a moving target.
Omnichannel demand
Online and offline channels pull on the same stock.
Promotions and markdowns
Campaigns drive spikes that are hard to plan and measure.
New products
Launches and range extensions have no history.
Slow movers
Excess and end-of-life stock ties up working capital.
Price changes
Price moves shift demand in ways plans miss.
Disconnected S&OP
Plans are agreed but not linked to profit.
Built for how consumer goods businesses plan.
Demand, supply, materials and finance in one workspace, with Ana on every screen.
Demand by product, location and channel
Twelve models forecast every item at the level you plan it, across product, location and channel hierarchies, with overrides recorded by who, when and why.
Promotions that pay back, and excess that clears
Planamind suggests discounts from your price elasticity, measures net lift after forward-buying and cannibalisation, and recommends promotions for overstock and near-expiry stock.
Availability where it matters, less stock where it doesn't
Items are classified A, B or C and each class gets its own service level. The daily simulation sizes orders and plans transfers between locations.
Plans tied to gross profit, and what-ifs before you commit
The revenue bridge explains the gap to AOP through volume, price and mix, the gross-profit view shows margin by product and customer, and scenario projects let you test changes without touching the live plan.
The right intervention, at the right moment.
Planamind flags what needs a decision, and Ana explains the numbers behind it.
Promotion recommended to clear excess
A seasonal line is carrying well above its target cover. A promotion is recommended, and Ana has scored it before it goes live.
Competitor out of stock
Brand X is out of stock in 3 regions. Ana recommends lifting the forecast on the affected SKUs.
Illustrative examples
Consumer Goods planning with Anamind.
Supply chain efficiency for a Fortune 500 consumer products company
Streamlined processes, better accuracy and tighter inventory control, delivering cost reductions.
The planning capabilities behind this page.
See your own plan, live, in 48 hours.
Send your last 24 months of data and we'll run your numbers, with a 60-minute readout in 48 hours. If we don't beat what you have today, you walk away with the export.
No commitment · No procurement process required