Case study · Chemicals & Paints

How One of Asia's Largest Paints Companies Moved to Decentralised, Cloud-Based Demand Planning

The fourth-largest paints company in Asia planned demand on a central desktop system, with manual data collection and spreadsheets. Anamind moved it to a cloud-based planning system with decentralised planning, online collaboration and automated reporting.

Industry: Chemicals and paints · Business model: Manufacturing and sales · Reach: Operations in 16 countries, customers in 65+

4thLargest paints company in Asia
16Countries of operation
65+Countries served
The challenge

What was getting in the way.

The company makes and sells decorative and industrial paints, adhesives and tools. Its centralised desktop planning system meant a lot of manual work.

Manual data collection

Planning data had to be gathered by hand.

Forecast inaccuracies

Forecasts were not accurate enough.

Limited collaboration and reporting

Markets could not easily contribute to or report on the plan.

Spreadsheet burden

Manual spreadsheets and a constant need for extra support.

The solution

What Anamind put in place.

Anamind implemented a cloud-based planning system that decentralised planning and streamlined the workflow.

Online collaboration

Teams in each market work on the plan together online.

Decentralised planning

Each unit plans its own demand instead of relying on a central team.

Automated reporting

Reports are produced automatically instead of compiled by hand.

The results

What changed.

  • Reduced resource time, freeing planners for strategic work.
  • Manual data compilation eliminated through automated collection and consolidation.
  • Lower costs from optimised inventory and streamlined processes.
  • Better efficiency through decentralised planning and collaboration.
  • Improved demand sensing from real-time data analysis.

“We have seen a reduced MAPE with Anamind. Additionally, we have received BI reports and web access for our sales team, enabling their input and involvement in the demand planning process.”

Planning team, global paints company
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